When to learn about blog book tours

If you have a book coming out in two or three months (or even later), you should learn how to plan your blog book tour now. That's assuming you want to launch a virtual tour right at book release to capitalize on all the buzz around your new book.

It's a lot of added work to plan a blog book tour. What you don't want to do is learn how to plan a tour right in the midst of all your other promotional efforts. What I suggest is learning how to plan the tour early on, doing all the preparation you can in advance (which includes getting to know potential blog hosts), and then launching a blog book tour on the heels of the book release.

Don't have a blog book tour while you're engaged in live public appearances. You won't be able to do your blog book tour justice. We cover these points and more in our blog book tours class which begins February 1 and lasts all month. If you have a book coming out in Spring or Summer, you might want to do your learning and start preparations now. Click here for more information and sign-up.

Blog Book Tours Class Begins Soon

Just a reminder to authors and publishers that the blog book tours class begins February 1. It lasts four weeks and topics covered include:

• Critiquing and improving your own blog (you must have a blog to join this class)
• Finding good and relevant blog hosts
• Responsibilities to your blog host
• What to expect from your host - and what you don't have to put up with
• Using social networking to promote your blog book tour
• Crafting your blog stops
• Wrapping up the tour

This is an intense month, and you must participate - that's part of the cost of this course. However, you will learn how to create and manage your own tour. I recommend every author try this once. If you decide after that to hire a service, you'll know what to expect from a provider. You'll also know how much time is involved to put together a good tour. It's a winning situation all around. Click here for cost and to sign up. We'll take 20-50 students this go-round.