Promoting Your Blog Book Tour

The first day of a blog book tour is always a bit stressful for everyone involved, because it sets the tone for the rest of the tour. Also important is getting the word out about the blogs hosting you and this is a process that you "work" all through the day, each day of your tour. Here's the basic procedure:

1. Go to host blog and make sure the post is up
2. Get the permalink (by clicking on the blog post title to expand the URL which is
the unique URL for just that post), then make a shortened link if you are set up
to do that (I use
3. Leave a comment on the blog
4. Post the permalink or to your Facebook page and post a status update explaining a little about the tour stop
5. Share the link with your online groups and mailing lists (no reason your
friends and family can't help, right?)
6. Use the on Twitter throughout the day
7. Share on Pinterest if you are set up over there
8. Promote all through the day and be certain to drop in on your host blog for the day and check the comments - then join in the conversation. You should be addressing the questions and comments throughout the day as any good host would
Today, Little Pickle Press kicks off a blog book tour for their new picture book, Ripple's Effect. Here's a link to the first host:

You can follow the tour for the next two weeks. The entire schedule is here.

If you have questions or comments, please share them here!

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